
RETAIL MARKET STUDY SERVICES
DEVELOP RETAIL THAT PERFORMS WITH INSIGHTS THAT DRIVE FOOTFALL AND SALES
Our Retail Market Study provides the in-depth intelligence needed to plan, position, and launch retail assets that deliver sustainable performance in Africa and the Middle East.
Detailed Catchment & Customer Analysis
We define the size, characteristics, and spending power of your target market using geospatial tools, demographic data, and behavioral segmentation.
Competitor & Performance Benchmarking
We evaluate existing and upcoming retail developments, identifying pricing, leasing patterns, tenant mix, and footfall drivers to inform your strategy.
Location-Specific Retail Trends
Our market studies are customized for each region, accounting for cultural preferences, infrastructure patterns, and evolving urban dynamics.
Actionable Retail Strategy
Beyond the data, we offer recommendations on positioning, format sizing, anchor tenant strategy, and risk mitigation to maximize project success.




✔ Real estate developers and landowners
✔ Real estate developers and landowners
✔ Real estate developers and landowners
✔ Real estate developers and landowners
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WHO WE SERVE
EMPOWERING REAL ESTATE PROFESSIONALS WITH RETAIL MARKET STUDY EXPERTISE
This service is designed for retail-focused stakeholders seeking to develop, reposition, or invest in retail assets with confidence and market alignment.
We support:
✔ Retail and mixed-use developers
✔ Asset managers and real estate investors
✔ Landowners assessing retail potential
✔ Shopping center operators and leasing teams
✔ Urban and municipal planning agencies
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WHY WORK WITH US
We proudly serve a diverse range of markets across Africa and the Middle East.
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Proven track record across Africa and the Middle East
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Deep expertise across hotel asset classes
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Data-driven real estate solutions tailored to each region’s unique opportunities and challenges



WHAT YOU GET IN EVERY STUDY
RETAIL MARKET STUDY EXPERTS YOU CAN TRUST
Each Retail Market Study includes:
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Catchment area and population profiling
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Consumer segmentation and spending behavior insights
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Retail sales trends and category performance
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Competitive landscape and rental benchmarks
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Anchor and tenant mix recommendations
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Retail format sizing and positioning advice
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Leasing and absorption rate forecasts
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Risks, constraints, and go-to-market strategies
This intelligence supports better site selection, optimized leasing strategies, and stronger investment positioning.
